Zscaler Unveils AI And Security Updates: Five Things To Know

The cybersecurity vendor announced new product capabilities for protecting the use of AI — as well as around AI-powered application management and network intelligence — in connection with its Zenith Live 2025 conference.

Zscaler debuted new product capabilities for protecting the use of AI as well as several AI-powered security tools Tuesday, in the latest additions to the cybersecurity vendor’s expanding platform.

The company made the announcements in connection with its Zenith Live 2025 conference, which is taking place this week in Las Vegas.

[Related: Zscaler CEO Jay Chaudhry: Firewall Vendors ‘Can't Really Do Cost Reduction’]

The launch also comes after Zscaler’s announcement last week that it plans to acquire well-known MDR provider Red Canary for $675 million in cash along with equity for Red Canary employees.

For the latest updates, Zscaler Chief Product Officer Adam Geller said in a news release that the company’s ultimate goal is to “empower organizations to adopt and scale AI responsibly and securely” at a time of surging interest in the technology across industries.

What follows are five things to know on Zscaler’s latest AI and security updates.

Data Classification

At Zenith Live 2025, Zscaler announced it is unveiling new AI-powered capabilities aimed at classification of data for security purposes. The new AI-powered data security classification functionality can provide “human-like intuition” for identification of sensitive content, the company said in a news release.

That includes classification of data spanning more than 200 categories, Zscaler said. This allows for “advanced” data classification that discovers new, unexpected types of sensitive data, according to the company.

Organizations can ultimately benefit from highly granular — and rapid — assessment of data security posture, Zscaler said.

Prompt Visibility

Zscaler announced it is expanding its capabilities around prompt visibility, improving protection for GenAI applications such as Microsoft Copilot. The new functionality can provide enhanced visibility and control over Copilot and other GenAI apps using “advanced” classification and inspection of prompts, according to the company.

Key options include the ability to block prompts found to be in violation of company policies as well as utilization of existing data loss prevention (DLP) for protection of sensitive data and compliance, Zscaler said.

Segmentation Engine

At Zenith Live, Zscaler also announced that it’s rolling out what it’s calling the “first” AI-powered automation engine that is purpose built for user-to-application segmentation.

The new AI-powered segmentation engine can provide advantages including simplification of application management as well as app grouping and segmentation workflows, Zscaler said.

The product update aims to accelerate segmentation workflows for rapid improvement of security posture, the company said in its news release.

Network Intelligence

Zscaler also announced updates to its Digital Experience offering with the debut of new network intelligence capabilities powered by AI. The offering allows network operations teams to rapidly visualize performance for internet regional ISPs, while providing correlation between outages and analysis for optimization of connections to Zscaler’s applications and data centers, the company said.

The updates also allow network ops teams to “proactively detect, isolate, and analyze trends for disruptive ISP issues,” the company said in its news release.

Zero Trust Branch Update

Zscaler announced general availability Tuesday for its Unified Appliance offering for Zero Trust Branch, which provides a centralized way for securing communications between different branches and campuses. The unified appliance provides advantages including segmentation of operational technology (OT) and IoT devices, including “legacy” OT devices, Zscaler said in a news release.

New capabilities also include functionality that enables access to key systems for contractors that is secure and time-bound, the company said.