Security News
5 Big Takeaways From CrowdStrike’s 2023 Partner Summit
Kyle Alspach
Top CrowdStrike executives addressed more than 700 partners during the company’s Fal.Con 2023 conference.
CrowdStrike’s Message To Partners
As cybersecurity giant CrowdStrike kicked off its Fal.Con 2023 conference, the company’s top executives got out in front of its partner base from the get-go with one overriding message: There’s more to do with CrowdStrike. While the company’s flagship endpoint detection and response (EDR) technology is the market-share leader, according to IDC figures, the company still has less than 20 percent of the market and is vying with a substantial number of legacy players that are still widely deployed, executives said during CrowdStrike’s Partner Summit at Fal.Con 2023 Monday. Meanwhile, a number of CrowdStrike tools in newer product categories are finding surging demand from customers, and services opportunities are growing rapidly, as well, executives said.
[Related: CrowdStrike Widens Its Strike Zone With ‘Something Better’ For SMB Security]
Ultimately, CrowdStrike understands that when it comes to bringing security technologies to customers, “everything starts with a partner,” Co-Founder and CEO George Kurtz said during the Partner Summit session Monday.
CrowdStrike also noted how much the company’s channel community has grown in recent years, with more than 1,000 partners registered for Fal.Con and 700 of those attending the Partner Summit. In 2018, CrowdStrike had just 129 partners, said Michael Rogers (pictured), vice president of global business development, channel and alliances. “I think there’s 129 partners in the first four rows here,” Rogers said.
The Partner Summit coincided with the unveiling of CrowdStrike’s revamped partner program, Accelerate, which introduced new incentives, improved training and increased support resources in areas such as marketing.
What follows are five big takeaways from CrowdStrike’s 2023 Partner Summit.
