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The 10 Coolest Business Analytics Tools Of 2022

Rick Whiting

Businesses are seeking more efficient ways to analyze and leverage data for competitive advantage. Here are 10 of the coolest business analytics tools that can help.

Tableau Cloud

Tableau Cloud, a cloud-based version of Tableau’s popular data analytics and visualization software, is the next generation of what was previously known as Tableau Online.

Tableau Cloud, launched in May, is connected to the Salesforce Customer 360 system and underlying Salesforce Customer Data Platform, making it possible to analyze customer data—including sales data, service case data and data from marketing campaigns—and then use Salesforce Flow workflow automation applications to act on the analytical results.

Tableau also added a number of new capabilities to the core Tableau platform that are designed to bring data analytics to a wider audience. That includes an AI-based augmented-analytics feature that adds automated, plain-language explanations to Tableau dashboards at scale.

Tableau has also offered previews of Model Builder, powered by Salesforce’s Einstein Discovery AI and machine learning technology, for building predictive analytical models.

 
Rick Whiting

Rick Whiting has been with CRN since 2006 and is currently a feature/special projects editor. Whiting manages a number of CRN’s signature annual editorial projects including Channel Chiefs, Partner Program Guide, Big Data 100, Emerging Vendors, Tech Innovators and Products of the Year. He also covers the Big Data beat for CRN. He can be reached at rwhiting@thechannelcompany.com.

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