Wasabi, Founded By Ex-Carbonite Team, Plans To Attack S3 Storage Market With Disruptive Price, Performance

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Cloud storage startup Wasabi Technologies on Wednesday came out of stealth mode with a promise to store customers' data in its cloud six times faster than can be done with Amazon S3 while charging only one-fifth of S3's price.

The Wasabi cloud storage service, however, is an open service that is 100-percent compatible with the Amazon S3 API, which means customers can come and go as they want with no vendor lock-in, said David Friend, co-founder and CEO of the Boston-based company.

Friend is no stranger to disruptive cloud storage technologies. Before founding Wasabi, Friend was a co-founder and the chief executive officer of Boston-based Carbonite, where he worked for 10 years until he left in January of 2015 to found Wasabi.

[Related: The 20 Coolest Cloud Storage Vendors Of The 2017 Cloud 100]

Wasabi has already raised $8.5 million in venture funding.

Wasabi is offering a cloud-based object storage service that securely stores customers' data in its Virginia-based co-located data center, Friend told CRN. Wasabi claims it can store customer data for $0.0039 per gigabyte, per month, compared to the $0.021 to $0.023 per gigabyte, per month that Amazon would charge. The Wasabi price per gigabyte is lower than that of Amazon's low-speed Glacier archiving offering, he said.

"Our vision is that cloud storage is going to become a utility like electricity," he said.

More important than cost, however, is immutability of the data, Friend said.

Amazon S3 and Wasabi both offer 11 nines of reliability, and will not lose data, he said. However, Wasabi ensures that the data cannot be changed either accidently or on purpose once it has been stored. "With Wasabi, for anything saved, customers can push a button to ensure it can't be changed or deleted for the specified time," he said.

Friend declined to discuss the technology behind the Wasabi cloud storage offering, other than to say that is not the same technology used at Carbonite. Wasabi and Carbonite do not have any equity relationship, he said.

"The cost of storage depends on the cost of hard drives," he said. "We get the same price as the other cloud providers. Our secret sauce is in the software. We focus on how to manage the data. We don't use Windows or Linux. We have learned in the last 15 years how to control that cost. Our technology is completely new."

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