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WATCH: Kaseya CEO Fred Voccola On How ‘Our Platform Is Purpose-Built’ For Today’s Challenges

‘[IT Complete] allows the technicians to do about 30-to-40 percent more because our platform is purpose-built for the challenges that IT service providers serving small-to-mid-sized businesses face, not the IT service providers serving the enterprise, it’s a very different set of requirements,’ says Kaseya CEO Fred Voccola. ‘We’re the only vendor purpose-built for it.’

The economic impact of the COVID-19 pandemic has been wide-reaching as businesses face closures, revenue crashes and layoffs. However, companies within the tech sector have made gains in recent months, delivering business outcomes in the face of the public health crisis.

“The big theme of what we’ve seen both from macroeconomic data as well as the data that we have as Kaseya from seeing what happens and how businesses are operating in this quote-on-quote ‘post-COVID’ world; it’s not different, it’s just accelerating the changes that were already in place,” Kaseya CEO Fred Voccola told CRNtv.

“We are in the worst economy that we have ever seen in the modern era,” he added, noting how the U.S. Gross Domestic Product (GDP) dropped nearly 33 percent in the second quarter of 2020 as a result of stay-at-home orders that forced businesses to close its doors in response to the coronavirus, according to a report published by the Bureau of Economic Analysis back in July.

Navigating Through Today’s Challenges

“So it’s tough and MSPs’ customers are demanding more for less,” said Voccola. “The average customer of an MSP is consuming a lot more technology, they need new innovative technologies, [and] they don‘t want to pay a lot for it because their business is struggling. MSPs are feeling that [and] it’s tough.”

In an effort to help managed services providers (MSPs) grow their business, Voccola told CRNtv, Kaseya offers partners “profit fuel” with its award-wining platform IT Complete.

“[IT Complete] allows the technicians to do about 30-to-40 percent more because our platform is purpose-built for the challenges that IT service providers serving small-to-mid-sized businesses face, not the IT service providers serving the enterprise, it’s a very different set of requirements,” said Voccola. “We’re the only vendor purpose-built for it.”

Seizing Opportunities

Voccola said a typical MSP will spend about 15 to 20 percent of their gross revenue on IT management software.

“We cut that by a third,” he added. “We give them seven percent of their gross revenue back in form of profit that‘s the equivalent of an MSP acquiring 20, 40, 50 new customers a year that’s the prophet we give them right away, it’s a lot of fun.”

Want to learn more, head over to CRNtv.

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