2017 Cloud Partner Programs Guide Details

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Panda Security
Panda Channel Marketing Program

U.S. Headquarters1500 District Ave
Burlington, MA 01803
U.S. HQ phone number8772633881
Worldwide HeadquartersBilbao, Spain
Year Company Founded1990
CEOFernando Garcia Checa
Worldwide Channel Chief
Date Began Serving In This Role
North American Channel ChiefDavid
Date Began Serving In This Role10/1/16
North American Cloud Channel Program ManagerDavid Singleton
TitleDirector Channel Sales - US & Canada
Email Addressdavid.singleton@us.pandasecurity.com
Cloud Involvement, Products, And Solutions
Our existing partner program supports our cloud products/services
Our products are sold as a Cloud Service where we (the vendor) are the Service Provider (i.e. SaaS, PaaS or IaaS, HW as a service, network connectivity)
Year Cloud Channel Program was established2016
Please provide a brief overview of the company's cloud partner program or describe the components of your company's overall partner program that specifically pertains to cloud computing.3 tiers - Elite, Business, MSP We offer Marketing Support - via online portal as well as both channel sales support inside and out. - co marketing Deal registration, technical support, Incentive programs,
Please outline as many as 3 of the top benefits that specifically pertain to cloud computing that channel partners gain from joining this partner program.Online console allows provisioning and monitoring for all customers Partner portal for all things Panda - Marketing, training and Sales Enablement Dedicated Support
How many of your partners are currently enrolled in your Cloud partner program or are utilizing the cloud portion of your overall partner program?500
Please identify those areas in which your company actively promotes its technology components to encourage customers or service providers to build a cloud offering (public, private or hybrid).
Cloud Applications/SW
In what areas does your company currently have a Public Cloud Service?
Do not offer a Public Cloud Service
In which of the following ways does your company engage with Channel partners to promote your Cloud-related technologies or services?
We have our own public cloud service or application - we use partners as resellers
In which of the following types of Channel training and enablement activities does your company invest to assist your Cloud focused partners?
Specialized technical training (face to face)
Technical certification (for cloud)
Sales playbooks or prospecting guides for cloud solutions
In which of the following ways does your company invest money to assist partners specifically with their shift to selling and /marketing cloud solutions?
Customer Events
Partner Events
Partner Marketing Training
What elements of support does you company offer in your Cloud channel program/tier to motivate and support your Cloud partners financially?
Deal Registration
Loyalty programs or SPIFs
Compensation and Fees
Does your company offer VARs assistance in compensation of their sales teams on residual revenue programs (maintenance, software or professional services), recurring revenues or annuity streams?Not Applicable
Are partners required to pay a fee to join your the basic or minimum tier of this Cloud Partner Program?No
Are partners required to meet specific minimum revenue requirements in order to join the basic or minimum tier of this Cloud Partner Program?Yes
Which of the following requirements must partners meet in order to join the basic or minimum tier of this Cloud Partner Program?
Reseller certificate
Technical certification requirements
Valid website
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