5. Get All Your Data In One Place
Enterprises grappling with thorny big data architecture issues need to realize that in order to be successful in the big data era they need to get their data in one place. Easier said than done. But that ability to corral that legacy data with unstructured new media sources will be what differentiates Pivotal. "If you have your data fragmented all over the place, it is hard to get value out of it. It is hard to really correlate, extract value if things are fragmented everywhere," says Maritz. "So increasingly businesses are going to look to either implement data repositories that are larger and more scalable and get more of their data into it or look at using services that can give them that capability."