Major Upside Following Hadoop Partnerships
In recent weeks, EMC has announced partnerships with Cloudera and Hortonworks, making the Hadoop powerhouses part of its Tech Connect and Select Partner programs.
In late July, Cloudera joined the EMC Technology Connect business partner program, which allows EMC customers to license Cloudera Enterprise through EMC and its reseller partners. Barely a week later, EMC made Hortonworks a Select Partner, giving the storage giant another avenue into the burgeoning big- data market, expanding an existing relationship with the open-source Hadoop data platform developer, and giving EMC the ability to resell Hortonworks Data Platform either direct or through channel partners.
Partners and analysts said the move has significant upside for the channel as customers continue along a road to big-data adoption that hasn't always been smooth. Both Cloudera and Hortonworks platforms run on EMC's Isilon big-data storage systems. Check out five of the biggest opportunities for partners.