2017 Big Data 100: 15 Coolest Big Data Platform Vendors

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Top Executive: President and CEO Virginia Rometty

IBM's big data initiatives have increasingly centered on its Watson supercomputer, including the Watson Data Platform and Watson Analytics.

Individual big data products include SPSS predictive analytics software, the DB2 database, Cognos Analytics on Cloud, BigInsights Hadoop software, and machine learning technology.

In April IBM enhanced Watson's data analysis and discovery capabilities on the IBM Cloud by expanding the functionality of the Watson Discovery Service and introducing the Watson Company Profiler experimental platform.

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