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2018 Big Data 100: 15 Coolest System and Platform Vendors

Part 3 of CRN's Big Data 100 looks at the companies you need to know in the big data system and platform space.

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Top Executive: CEO Ginni Rometty

IBM markets a broad range of business analytics and data management products, including the "big iron" hardware that powers them.

Software products include the Cognos Analytics for business analytics and reporting tasks, SPSS for statistical and predictive analysis, and Db2 Big SQL, a hybrid SQL engine for Hadoop for connecting data across disparate data sources such as relational and NoSQL databases.

IBM has been building its big data and analytics strategy around its Watson technology with such products as Watson Analytics, Watson IoT Platform and Watson Explorer.

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