Channel programs News
2021 Channel Chiefs: The 50 Most Influential
In celebration of CRN’s 2021 Channel Chiefs, here are 50 leaders who drive the channel agenda and evangelize the importance of channel partnerships.
Head of Global Partner Go To Market, Programs
Lamborn and his team rapidly deployed a business continuity program at the start of the pandemic to help mitigate the business and financial impact on partners globally. That included extending payment terms to partners and launching an education program to help partners transition to virtual sales and marketing and better utilize social media
NetApp’s channel leadership worked with partners to meet the surging demand for hybrid cloud solutions and built new risk prediction capabilities into the Active IQ system to help partners identify when customer systems were reaching performance or capacity limits.
Lamborn also oversaw efforts to simplify many of NetApp’s incentive programs and fully integrate the company’s cloud partners into the Unified Partner Program.