Power 100: The Most Powerful Women Of The Channel 2011 (Part 2)

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Annie Neubrech

Vice President, Experience & Programs, SAP Americas

Years in position: 1
Years in channel: 22

Highlights: Neubrech says she joined SAP's North American SME sales region to be part of a transformation initiative that would accelerate the growth of SAP's partner ecosystem. Her focus was to improve the customer and partner experience through simplification, predictability and transparency of the partner programs, policies and daily operational activities. In early 2010, Neubrech's team led the full redesign and launch of the new PartnerNet channel program and rollout of a PRM system.

Goals: Neubrech and her team's mission for is to provide partners and employees with a channel program experience that is perceived as being channel friendly and easy to engage. She plans to create programs that are designed for partner and employee benefit and backed by policies that provide smart governance; supported by processes that are easy and streamlined; and launched with comprehensive communication and training.


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