Is Your Sales Force Working For You? Using Sales Compensation To Drive Growth

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Tips To Make Sales Compensation Work For Your Company

* Write your company's objectives and sales compensation strategy next to each other. Are they in alignment?

* Understand your local market to stay competitive. Sales compensation requirements in Omaha are different from those in New York City.

* Solicit feedback from your sales force on what's working and what isn't.

* Consider basing some compensation on activity rather than results if achieving an objective, such as breaking into a new market, is going to take a long time.


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