Power 100: The Most Powerful Women Of The Channel 2013 (Part 2)

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Michele Hayes, Riverbed

Senior Director, Global Channel Programs and Strategy

Years in channel: 19

Years in position: 1

Highlights of the past year: Riverbed has made significant investment and enhancements with enablement and incentives this past year. Hayes revamped the Learning Management system to provide exceptional online training, and created Technology Authorization Paths to reward partners who make an investment in specific product technologies. Riverbed also launched new rebate programs to reward partners based on their growth, as well as target account penetration.

Goals: Hayes would like to run a global organization that changes the way channel businesses go-to-market with their solutions, leveraging social media, collaboration, and consumer marketing.


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