The 10 Coolest Startups Of 2013

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Big Switch Networks

CEO: Douglas Murray

The dynamic nature of virtualized and infrastructure-as-a-service cloud data centers demands a new generation of networking technology. That's why software-defined networking startup Big Switch Networks, which made its debut in 2012, was so busy this year.

In March, the Mountain View, Calif.-based company launched Switch Light, an open-source thin switching platform aimed at accelerating the adoption of the OpenFlow communications protocol and SDN. The platform, according to Big Switch, frees customers from what it called the largely proprietary networking infrastructures of today. In November, former Juniper Networks executive Douglas Murray was hired as Big Switch Networks' new CEO, taking over from co-founder Guido Appenzeller who is now chief technology officer. And earlier this month, former Cisco executive Jeffrey Wang was brought on board to oversee the company's engineering operations.


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