10 Hot Emerging Vendors For May

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Trustev Provides Real-Time Identity Validation

Founder and CEO: Pat Phelan

Trustev's real-time, online verification software for e-commerce companies is used to prevent fraud by validating the identity of online shoppers. The system validates individual identities using social, behavioral and transactional information -- the latter using "digital fingerprinting" technology that matches a user's transaction, device and browser data against records in Trustev's database.

Founded in 2013, Trustev, based in Cork, Ireland, recently struck an alliance with Datameer to use that company's big data analytics software to help Trustev customers integrate and analyze information from multiple sources.

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