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Channel Chiefs 2017: What's The Best Business Book You've Read Lately?

As part of the 2017 Channel Chiefs project, CRN asked the honorees to tell us about the best business book they've read in the last 12 months.

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Adaptive Insights

Carolee Gearhart

SVP, Customer Success & Global Channels

My favorite business book this year; "Switch: How to Change Things when Change is Hard" by Chip Heath and Dan Heath. This book had a large impact on the way I think about mobilizing our partners to have both the maximum, and a sustained, impact. One of my key takeaways that we have been leveraging this year in the channel has been to "find the bright spots" - look for what is working naturally on the ground and then work to share and amplify it. Focusing on what is working, rather than what needs "fixing," can be a game-changer.

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