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The Top Midmarket IT Vendor Executives For 2017

The annual Top Midmarket IT Vendor Executives list highlights the IT industry's most influential vendor executives who serve midmarket and midsize customers.

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Matt General, CTO, Entisys360

Since joining Entisys360 in 1992, Matt General has leveraged his vast industry experience to help the award-winning IT consultancy deliver advanced IT infrastructure, virtualization and cloud first solutions to its mid-market customers. During his tenure at Entisys360, he has also helped the company achieve a number of industry-leading distinctions including HP Platinum Partner, Citrix Platinum Partner, Microsoft Managed Gold Partner, VMware Premier Partner, and NetApp Platinum and Virtualization Services Partner. He has worked to identify and recommend best of breed solutions from a wide range of industry-leading vendors that help to improve the end-user computing experience for Entisys360's customers. Under General's leadership, Entisys360 remains committed to staying at the forefront of innovation. Each and every day, he works tirelessly to ensure that the mid-market organizations that Entisys360 serves are aligning their current business initiatives with industry trends, and are gaining a deeper understanding of how future technology innovations will impact the business value of IT.

Fun Fact: General is a winemaker and beer connoisseur.

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