Channel programs News
The Top Midmarket IT Vendor Executives For 2017
Carolyn Herr
Seth Bostock, CEO, IndependenceIT
IndependenceIT is focused on delivering software technology solutions to IT service professionals who market services to medium size organizations. Seth Bostock, CEO of IndependenceIT oversees these efforts and works with channel partners to better optimize their cloud workspace services to better serve midmarket customers. As companies in this segment require the ability to scale IT up or down depending on sales and business activity volumes, Bostock's efforts have resulted in the creation of highly automated workspace automation software capable of helping IT service providers scale client services on-demand. As a result, IndependenceIT-based solutions from IT service providers are right-sized for the midmarket businesses they support.
The midmarket is a key market for IndependenceIT and its partners because the midsize businesses are adopting cloud-based services at higher rates compared to other business sectors. Therefore, IndependenceIT is supporting partners selling into this market with technologies designed to support the needs of midsize clients across every sector. Greater traction with this sector by IndependenceIT partners will strengthen the company's position in the market.
