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Brainware: Computex's Top Talent Sounds Off On The Secret To The Company's Success

Steven Burke

CRN speaks with the top executive talent at Computex to get their perspective into the secret to the company's Brainware consulting methodology and success.

Matthew Brennan, Senior Vice President, Sales

Brennan, the former president of VirtualArmour, one of the country's top managed security service providers, joined Computex nearly a year ago and is driving significantly expanded security vendor partnerships and services offerings. Under Brennan's six-year tenure as vice president of sales and president at Virtual Armor, he grew sales 300 percent.

"One of my initiatives coming here was to add a more robust security portfolio and help the team add managed security services to the Network Operations Center."

What is the secret to the company's success?

"It's brainware. The high ratio of smart engineers for every salesperson is key to the success. We have super-smart sales engineers and have more of them than we do salespeople. Sales can not be successful without talented sales engineers. The 3-to-1 ratio of smart engineers to salespeople is a big difference between Computex and the competition."

 
Steven Burke

Steve Burke has been reporting on the technology industry and sales channel for over 30 years. He is passionate about the role of partners using technology to solve business problems and has spoken at conferences on channel sales issues. He can be reached at sburke@thechannelcompany.com.

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