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Black Box CEO Trammel On Winning $10M Deal With 'Social Media Giant'

Black Box CEO Joel Trammell talks with CRN about securing the deal and how the solution provider is able to differentiate itself with its national and international scale.

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Winning The Deal

It was an up and down week last week for Black Box after a filing Monday with the U.S. Securities and Exchange Commission cast a pall over the company's future with talk of bankruptcy, restructuring and even seemed to question whether Black Box could survive beyond the end of the year.

That caused shares in the Lawrence, Pa. based company -- No. 42 on the CRN Solution Provider 500 -- to fall to their lowest level in at least a year as investors steered the stock price down to 75 cents per share. Then came news Friday that the company had won a $10 million contract with "a social media giant" to build out a 1-million-square-foot data center in Ohio, lay 100 miles of wiring, and ramp up to 70 workers on the project, which has a potential upside of $300 million in future work with the yet-to-be-named customer. Stock prices spiked on the news, up 113 percent to $2.03 per share.

CEO Joel Trammell told CRN the bid for the social media company build-out was in the pipeline when he was named CEO in November 2017. He talked about how Black Box won the deal and what it means for the company going forward.

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