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GTDC CEO Frank Vitagliano On The Value Of Modern Distribution And The Opportunity Ahead

Frank Vitagliano -- former channel exec at IBM, Juniper Networks, and Dell EMC and former president of solution provider Computex -- is bringing his experience to the Global Technology Distribution Council to help shape the new future of distribution.

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GTDC has an annual conference, but otherwise has traditionally seemed pretty silent. Do you have any ideas about how to bring the idea of distribution more front-and-center? 

I do. There are a couple things. It has been around for quite some time. And initially, when GTDC got started, the goal of the GTDC was, and always will be, to promote the value of our member companies into the marketplace. Well, when you kinda say, "into the marketplace," what does that mean? What constituents does that mean? Initially, it was primarily the financial community back in the day 20 years ago when this first got started. And so for the first 10 years or so, Tim [Curran] and his team did an excellent job helping articulate the value to the financial analysts and so on. And at that time, that was needed.

However, over time, as companies went public--Ingram went public, Tech Data might have been a public company already, if not they did shortly, and Synnex during that period went public--it became less important for a trade association to do that because the companies are way better than we could be at doing that. And now, they're extraordinarily well-known companies all followed by financial analysts. So the need for GTDC to do that wasn't that relevant anymore.

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