The Challenge

Any hopes solution providers had for a return to “business as usual” as the COVID-19 pandemic recedes are pretty much gone.

Businesses and organizations have adopted a hybrid strategy – not just for IT but also in how they operate, manage employees, and work with customers – and solution and service providers. The trend toward as-a-service and subscription IT consumption that began before the pandemic has accelerated.

Supply chain disruptions continue. And the difficulties in finding, hiring and retaining tech talent has only become even more problematic for solution providers in the pandemic’s wake.

Here’s what 25 of the top channel executives on this year’s CRN 2022 Channel Chiefs list see as the major challenges facing their channel partners this year and their advice about how to address them.