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Ingram Micro’s Kirk Robinson On Tech Data-Synnex Merger: ‘Game On’

Joseph F. Kovar

‘We think we’re well-positioned. And we’re going to continue to deliver in the second half of the year. The pipeline that we’re hearing from our partners, even though there’s a global supply chain issue, there’s still so much opportunity,’ Kirk Robinson, Ingram Micro’s chief country executive for the U.S., tells CRN.

Ready To Face A Sea Of Change

Ingram Micro is at an interesting crossroads, both in terms of its own history and in terms of the historical changes sweeping distribution. Irvine, Calif.-based Ingram Micro was just sold by its former owner, China-based HNA, to a U.S.-based investment company, Platinum Equity. This happened as the IT industry went through the throes of the COVID-19 coronavirus pandemic and entered a period of severe supply chain constraints due in large part to a semiconductor shortage. Ingram Micro also faces a new stronger competitive environment as rivals Synnex and Tech Data complete their merger in the next few months.

Kirk Robinson, Ingram Micro’s chief country executive for the U.S., wants everyone close to Ingram Micro to remain as calm as he is in the face of the changes. Robinson told CRN that Platinum Equity, which already knows all of Ingram Micro’s upcoming strategies, is taking a hands-off approach to the distributor. “We’re just excited to have a parent that’s looking to help us advance in those areas,” he said.

Concerns about the pandemic are receding, giving Ingram Micro a bigger business boost even as in-person meetings and events return, Robinson said. And as for that big merger of rivals, Robinson said, “They‘re going to be focused behind closed doors looking at how they’re going to come together. So we’re looking to make sure we’re there to partner with our customers and deliver the experience that we feel only we can deliver.”

Here is what Robinson had to say about Platinum Equity, the merger of Synnex and Tech Data and more.

 
Joseph F. Kovar

Joseph F. Kovar is a senior editor and reporter for the storage and the non-tech-focused channel beats for CRN. He keeps readers abreast of the latest issues related to such areas as data life-cycle, business continuity and disaster recovery, and data centers, along with related services and software, while highlighting some of the key trends that impact the IT channel overall. He can be reached at jkovar@thechannelcompany.com.

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