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Ingram Micro’s Kirk Robinson On Tech Data-Synnex Merger: ‘Game On’

‘We think we’re well-positioned. And we’re going to continue to deliver in the second half of the year. The pipeline that we’re hearing from our partners, even though there’s a global supply chain issue, there’s still so much opportunity,’ Kirk Robinson, Ingram Micro’s chief country executive for the U.S., tells CRN.

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Do you expect any positive impact to your North American business as Synnex and Tech Data come together?

Absolutely. We’re going all out. I have respect for the competition, but I wake up every morning looking to beat them. And we’re working very hard right now to make sure our customers know we’re here to support them. We’ve spent a lot of time with our customers and our vendors getting their takes. And in many situations, one plus one might not equal two. And we’re well-positioned to help our partners and our vendors out and continue to drive that value and continue to help them grow.

Do you plan any marketing blitzes or outreach to Synnex and Tech Data partners during their merger period?

Yes, but it’s not ‘marketing blitzes.’ It‘s more reaching out and communicating with our partners. As you know, most partners have multiple relationships with distributors for credit lines, etc. So we’re just reaching out to all our partners making sure that they understand that we’re here for them and we’re ready to support them with any of their needs.

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