CRN: Veeam last year was acquired and was talking a lot about making a big push into data management. What has Veeam has done in the last year about it?
Allan: So we talked a lot about cloud data management, and in 2020 alone we moved 242 petabytes from on-premises into our top three cloud partners. That‘s just one year, and just our top three cloud providers. I think that is bigger than anyone else in the market. I feel very confident in saying that. And actually in Q1 of 2021, we moved 100 petabytes. So when we talk about data management, it’s not just about doing backups. It’s about managing the data between on-premises into the public clouds, into object storage, but also even beyond that. One of the interesting capabilities that we added in Veeam Availability Suite version 11 earlier this year was the ability to tier it into the coldest tiers of storage, S3 Glacier and Azure Archive Tier, which is 20 times cheaper. And at VeeamOn we’re adding it to our three cloud products, Veeam Backup for AWS version 4, Azure version 3, GCP version 2, all of which are coming up in the next few months. All three of those will be supporting archive tiers.
Why do I highlight that? Because this is data management. It‘s not just doing backup, but it’s managing it across different tiers. Why do customers want this data management? It helps them reduce their costs in a very complex world. How much do I keep here? How much do I keep there? What are the benefits of moving the data? If you move it into cloud, of course you can do machine learning and crack it open and do things with it. So we’ve been pushing that forward very aggressively, and in every product release we add more data management capabilities.