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5 Ways MSPs Can Win SMB Cloud Computing Services Deals

Selling SMBs on the cloud takes a certain finesse, here are five tips managed service providers (MSPs) can use to help them sell cloud computing services in the SMB.

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Get Integrated

To bring SMBs into the cloud and sell the cloud story, MSPs must offer solutions that feature integrated platforms.

"Merely promising to help control recurring IT costs alone won't close a sale," Kazakevich says. "Even less tech-savvy SMB customers are becoming well aware that scattered cloud-based assets have somewhat limited benefits."

Kazakevich cautions that a cloud offering that frankensteins together products from multiple vendors won't always work and end users need solutions that tie together all of their IT resources, like infrastructure, applications, management and delivery into a single ecosystem that is accessed and supported on the same platform.

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