Follow The Money: 10 Recent Tech VC Investments To Watch

AppDirect

HQ: San Francisco

CEOs: Nicolas Desmarais (left), Daniel Saks

New Funding: $8.5 million

Round: A

Backers: iNovia Capital, others

AppDirect, which was founded in 2009, focuses on a fast-growing piece of the market where cloud services brokerages and app marketplaces are battling for mindshare. The company partners with Deutsche Telekom, Rackspace, Bell Canada, Appcelerator and other names, and is starting to offer its cloud service marketplace and management platform to more traditional VARs and systems integrators, too.