The State Of Salesforce: 11 Insights Gleaned From Bluewolf's Annual Report


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State of Salesforce

Salesforce continues to dominate the CRM market as it expands its cloud-based software with new clouds, app-building tools and analytic platforms. For the past five years, one of the San Francisco-based software developer's largest channel partners, Bluewolf, has surveyed Salesforce customers to gain a better understanding of successful business practices with Salesforce and to share those insights across the ecosystem.

This year, in the second and third quarters, Bluewolf polled more than 1,500 Salesforce customers. Employees of all functions and titles responded. Nearly half the businesses polled had less than 500 employees, and 32 percent had more than 3,000 employees.

"This year's The State of Salesforce Report explores the latest trends in data, cloud governance and mobile, and reveals how consistent innovation of Salesforce drives business success," said Eric Berridge, Bluewolf's CEO.

"With a better understanding of how to best use Salesforce to deliver a better employee experience, you'll be able to inspire greater productivity in an energized and committed employee culture," according to Berridge.




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