The 10 Biggest Product And Services Enhancements From Google I/O 2018
Maps isn't the only way Google Lens will be able to help users. Google Lens, which was first announced during last year's developer conference, is being integrated into Android's camera, which will allow Lens to assist users in real time on new applications, like identifying objects or translating text.
In a new application called Style Match, Google Lens can be used to recognize clothing and furniture styles to show users similar products for different prices by other manufacturers. Google Lens can also parse text to translate a street sign or menu in a foreign language into the user's native language.