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10 Key Takeaways From Microsoft Execs On Cloud, AI And Windows

Kyle Alspach and Gina Narcisi

Microsoft Rolls Out An Azure 'Accelerator'

Executives disclosed to CRN that Microsoft has introduced a "kicker" for new Azure customer-adds for partners. Specifically, this accelerator, which launched in January, helps partners who are building a business around particular Azure services who have had to make a larger up-front investment.

Schuster told CRN that if a partner has a new customer that is consuming, for example, more than $1,000 in Azure over the first three months, the partner would receive $4,000. The campaign ensures that partners who get their new customers up to a certain threshold in the first three months gets back the amount of dollars that the customer paid Microsoft. After that, partners will continue to be paid out on the customer's consumption of the cloud service.

 
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