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5 Signs HPE’s GreenLake As-A-Service Bet Is Paying Off: HPE CEO Antonio Neri

Steven Burke

HPE CEO Antonio Neri Wednesday told shareholders the edge-to-cloud platform-as-a-service powerhouse is seeing ‘strong momentum and customer adoption’ of its GreenLake pay-per-use cloud service.

Pandemic Has Accelerated As-A-Service Adoption

HPE CEO Antonio Neri Wednesday told shareholders at the company’s virtual annual meeting that that the COVID-19 pandemic is causing more customers to embrace the hybrid cloud IT as-a-service model.

“Customers are looking for the agility and simplicity of the cloud, but need the flexibility and control of a hybrid business model – and increasingly want to consume IT as-a-service where we have a unique and differentiated value proposition,” said Neri. “This is why I remain more committed than ever to our edge-to-cloud platform as-a-service vision that addresses these evolving customer needs -- and positions us to deliver long-term sustainable, profitable growth for our shareholders.”

The global pandemic has served as a “catalyst to bring digital transformation to the forefront” of business priorities, said Neri.

“Businesses are rethinking everything – from remote work and collaboration to business continuity to how to improve data-driven insights and customer engagement to business model evolution,” said Neri.

Neri was the first among the legacy infrastructure vendor CEOs to stake out the everything-as-a-service market with a no holds barred pledge to transform the entire HPE portfolio to as-a-service by 2022.

HPE was, in fact, the first of the legacy infrastructure provider to invest heavily in the channel pay-per-use model. The precursor to HPE GreenLake- HPE Flex Capacity – was unveiled in 2016. That Flex Capacity offering morphed into the much-heralded GreenLake 2.0 release in 2018.

Many partners have credited GreenLake – which provides a robust 17 percent up front rebate – for leading the channel everything-as-a-service revolution.

Cisco, for its part, took a giant step forward with its as-a-service model at Cisco Live last month with a Cisco Plus hybrid cloud solution which is slated to be available in mid-2021 and a Network as-a Service model, starting with Secure Access Service Edge (SASE) later this year.

Dell launched its Dell Technologies On Demand program in November 2019 and its Project Apex everything-as-a-service portfolio last October.

At the HPE Aruba Atmosphere conference this week, Neri said GreenLake has put HPE in an as-a-service leadership position versus the competition. “We are strides ahead of our competitors,” he said. “They are unable to match the breadth and depth of our edge-to-cloud portfolio.”

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