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How HPE Is Using AI, Automation To ‘Accelerate’ Partner Sales Growth: George Hope

Hewlett Packard Enterprise Worldwide Channel Chief George Hope says the company is using AI and automation in a bid to help partners ‘accelerate’ sales growth in the SMB and midmarket.

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What is going to be the net impact on partner economics like reduced cost of sales with automated deal registration?

The midmarket is ripe for transformation. I think what happens in that space is that it is a lot of customers versus in enterprise where there are fewer, larger customers. We think there is a big opportunity for transformation in the midmarket and SMB.

With the volume of opportunities we are going to be dealing with we need automation and tools to be able to handle that type of volume without slowing it down. We are trying to speed it up.

How are you using the AI Primera Storage Opportunity Engine to provide recommendations on migrating workloads from 3Par to Primera?

We have AI and Infosight so we are enhancing the support experience through predictive analytics, and we are using AI for tech refresh. It can understand the workloads that the customers are running and make recommendations for the next offering and put a proposal together for them.

We are looking at automation to see how we can price quickly and more effectively.

We are trying to turn the partners loose in that space and give them tools to succeed and not slow them down.

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