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HPE North America Channel Chief Terry Richardson: 5 Bets Partners Should Make To Drive Sales Growth

HPE North America Channel Chief Terry Richardson says partners need to make bets on key opportunities like GreenLake, Edge compute, intelligent storage, ProLiant volume compute and HPE customer choice alliances to drive sales growth.

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 Innovation Driving Sales Growth

Hewlett Packard Enterprise North America Channel Chief Terry Richardson, a 30 year enterprise IT sales veteran who has been hailed by partners as a fierce advocate for the channel, says HPE is opening the doors for partners to drive unprecedented sales growth in the edge compute- intelligent storage era.

“With the way that data is exploding and business is changing the definition of the data center is also changing,” said Richardson. “Partners need to look at the edge as a big opportunity where compute, storage and networking will all be prominent.”

With the explosion of the data at the edge and the importance of real time decision making, Richardson said partners need to make sure they are pivoting to the intelligent edge opportunity. “Things are happening in real time,” he said. “The edge focus allows customers to make those decisions in real time. We are seeing a blend of traditional IT technologies with industrial and other operational technologies.”

Richardson, who was voted the top channel chief by partners in CRN’s 2017 Channel Madness competition, said no other vendor provides the sales growth opportunity that HPE does with its edge to core to cloud portfolio.

 
 
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