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Softchoice Signs AWS Strategic Collaboration Agreement

‘What makes us unique is the breadth and the scale at which we can do this together. We can reach all corners of North America with the hundreds and hundreds of resources that we already have, but also that we’re now going to jointly build some really deep capabilities to help these customers over the next several years.’ says Softchoice COO Andrew Caprara.

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Taking Softchoice’s AWS Relationship To A Higher Level

Softchoice Tuesday said it has signed a multiyear strategic collaboration agreement (SCA) with Amazon Web Services, making it the first national-scale service provider operating solely in North America to do so. That new agreement gives Softchoice, ranked No. 32 on the CRN 2021 Solution Provider 500 list, a big step up on the competition when it comes to working with the cloud giant, said Andrew Caprara, COO of Toronto-based Softchoice.

“Amazon’s got a very deep ecosystem of partners and some obviously fantastic services partners,” Caprara told CRN. “But what makes us unique is the breadth and the scale at which we can do this together. We can reach all corners of North America with the hundreds and hundreds of resources that we already have, but also that we’re now going to jointly build some really deep capabilities to help these customers over the next several years.”

With the new strategic collaboration agreement, Softchoice and AWS will work together to help businesses with new ways to launch, migrate, modernize and scale workloads on the AWS cloud, Caprara said.

“This really is a joint go-to-market approach and a plan for which kinds of capabilities we’re going to be building and when we’re going to do that because a lot of this is really built around building new competencies and capabilities in our service delivery organization,” he said. “It’s not just about getting some money to sell more Amazon subscriptions.”

Here’s a look at what how Softchoice came to sign the SCA with AWS and what Caprara believes it means for the solution provider.

 
 
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