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5 Things To Know About The HP-Xerox Partnership

The two companies are joining forces to go after the A4 and A3 printer markets, as well as the PC Device-as-a-Service market.

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Focus On Printer Apps

The addition of Xerox's ConnectKey interface to HP hardware is a significant development for the printer market, as Xerox has made an aggressive push around bringing powerful apps to its own multifunction devices.

Through its ConnectKey interface, Xerox aims to turn multifunction devices into smart workplace assistants, with access to apps for simplifying and improving business workflows. Recently, Xerox's line of ConnectKey-enabled devices added support for key business apps such as Salesforce, QuickBooks Online and Concur.

Xerox's ConnectKey software has served as a major differentiator for its products--with HP not as quick to roll out such software for its multifunction devices. HP Inc. did recently add the ability for key devices to connect to popular cloud-based apps such as Box, Dropbox and Microsoft OneDrive.

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