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AMD Ryzen Pro Boss Talks ‘Phenomenal’ Lenovo Partnership, H-Series Expansion

Dylan Martin

The head of AMD’s commercial client business talks to CRN about what’s new in the Ryzen Pro 6000 CPUs coming out this year, AMD’s ‘phenomenal’ partnership with Lenovo on the new ThinkPad Z laptops and why Ryzen Pro is expanding to H-series models for mobile workstations.

What are the bigger implications for business users when it comes to the efficiency benefits and the adaptive power features of Ryzen Pro 6000 processors?

So there’s a couple of key things to highlight there. The first I would say is, we’ve taken, I believe, a preferred approach around how we’ve architected our cores but also the [system-on-chip] as a whole. We have our Zen 3+ cores, which deliver that great performance but also the best power efficiency, so you don’t have the complexity of the different core architectures within the same chip. So everything we have, it plugs right into the existing ecosystem around OS and applications and all that. So it’s a much simpler approach. I think end users are going to find that it works extremely seamlessly.

Specifically to the efficiency piece, there’s a number of innovations that go into it. We actually have 50-plus new features and innovations that have been driven into our Ryzen 6000 products around power efficiency and battery life. But really, they fall into a few categories. One is with the Zen 3+ core, we made some enhancements specifically to the core to be more efficient. Also, at an SoC level, we’ve implemented this adaptive power management algorithm basically. And so as you think about use cases, applications, you think about Office, you think about what we’re doing right here on Teams or on a Zoom meeting, we’ve looked specifically at those types of applications to really profile how those applications work and make sure that with Ryzen 6000, we are delivering a great user experience, but doing so with the best power efficiency possible.

And so as we look at synthetic benchmarks, yes, we’re going to continue to deliver leadership battery life on those. But what we’re really trying to do is pivot and look at real-world user experiences: that business user that’s running a dozen tabs on Chrome that has Microsoft Office running, they got Outlook and they’re doing a Team meeting with a dozen people on it. Those types of user experiences are going to see a very significant improvement in battery life. And so I think it really is exciting from the standpoint of: We’re not just chasing benchmarks. We’re really going after the real-world user experiences, and we were already in a great position with Ryzen 5000 from a battery life leadership perspective, and with Ryzen 6000 and Ryzen Pro 6000 coming soon, I’m very, very confident that we’re going to continue to extend that leadership position.

 
Dylan Martin

Dylan Martin is a senior editor at CRN covering the semiconductor, PC, mobile device, and IoT beats. He has distinguished his coverage of the semiconductor industry thanks to insightful interviews with CEOs and top executives; scoops and exclusives about product, strategy and personnel changes; and analyses that dig into the why behind the news.   He can be reached at dmartin@thechannelcompany.com.

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