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HP's 5 Biggest Announcements At Reinvent 2019

The company is using its partner conference to launch a new endpoint security service, VR headset and other devices, while also adding new finance options for services partners.

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New Endpoint Security Service

Leading off HP's big announcements at Reinvent 2019 is the launch of the HP DaaS Proactive Security service, a new security service for protecting against malicious files and links on Windows 10 PCs. Importantly, the service also covers PCs made by manufacturers other than HP. The HP service works by using threat isolation technology to protect endpoints against malware. The software enables users to access web links and files, such as Microsoft Office and Adobe PDFs, in an isolated environment that can't harm an organization's systems.

The software works behind the scenes, meaning that users do not have to change their behavior for an organization to be protected from threats, HP said. While HP specializes in offering PCs with a range of security capabilities, "not every PC is an HP," said Bill Avey, vice president and general manager of personal systems services at HP.

The isolation security service is available for channel partners to resell, either as part of an HP Device-as-a-Service (DaaS) contract or as a one-time transactional service combined with an HP DaaS Proactive Management service plan, HP said.

In addition, the isolation security service expands the analytics and reporting of HP's TechPulse software, which to date has focused on proactive identification of device issues and now includes security-specific telemetry.

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