Dell's Marius Haas Q&A: Channel Revenue Up, But Challenges Persist

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Can you talk about Dell's appliance approach to IT that you kicked off here at Dell User Forum?

Dell customers are increasingly telling us they are trying to deploy a specific workload and looking for Dell or a partner to give them the whole solution in the most simplified manner. They want it all. They want the best TCO [total cost of ownership] possible in the industry and standard x86 architecture for maximum integration opportunities. That's the niche appliances fill.   

Dell has simplified the customer experience with appliances [and] at the same time [is delivering] a no-compromise experience. To build these appliances, Dell has partnered with key ISVs to engineer the types of solutions customers are looking for. So now we can deliver to our customers a solution that is fully integrated and based on a common compute architecture. Dell pulls it off with converged appliances with great performance, which are easy to manage and priced extremely competitively.

We'll continue to drive this appliance approach.

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