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Lenovo North America Interim President On Keeping Business From HP And Dell, Smart Office, And The 'High-Margin' Opportunity In Workstations

In the wake of a major pricing change on PC products, interim Lenovo North America President Christian Teismann says the company hasn't been losing channel-generated business.

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In Q3, Gartner reported that Lenovo lost U.S. market share in PCs to competitors including HP and Dell. Does that worry you?

Growing in North America for us [means] really we want to grow the revenue. If we grow [sales of] units--what is very often used for market-share comparison -- it's nice if they grow as well. But it is for us not essential. And we want to grow revenue by bringing more valuable offerings to the market. If you see where we are growing the most, it is in the high-quality products. It's in the premium product space -- it's in things like workstations, detachables. We are not necessarily chasing the low end of the market. We do chase the low end of the market if it makes business sense, and we are clearly aware that the kind of earning opportunities that you have on, as an example, Chromebooks, are not the same as you have on premium ThinkPads. But we don't want to chase market share just for the sake of chasing market share.

 
 
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