Lenovo Channel Chief Cato On Increasing Rebates, MDF And Sales Alignment To Get Back Into 'Growth Mode'


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Overall you believe this will increase partner profitability?

I do believe it will increase profitability -- in fact, I've had some conversations with partners over the last several weeks, and we got their feedback about what we're doing with building these communities. We've done some work [on incentives] and I do believe it will enhance their profitability. I also believe it will give them the excitement back into the Lenovo business that, frankly, we needed to have. 



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