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7 Things To Know About Ciena's New 'Personalized' Partner Program

‘We have created a way that every partner can extensively have their own personalized partner program through our joint business planning process,’ Ciena channel leader Sandra Glaser Cheek says about the new Ciena Partner Network.

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Not Signing Up Thousands Of Partners

Ciena has over 200 partners on a global basis. Glaser Cheek said the company "absolutely" expects to on-board new partners with the launch of the Ciena Partner Network. However, the company isn't looking to scale its channel community to thousands of partners. "It's going to be selective recruitment," she said.

The company declined to disclose what percentage of Ciena total sales come via channel partners. "It's a significant portion," said Glaser Cheek. "I wouldn't have come to Ciena if it wasn't a huge opportunity for the channel."

 
 
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