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10 Top Printer Industry Trends To Watch In 2020

While the coronavirus pandemic has disrupted the industry, opportunities abound in areas such as work-from-home devices, managed print services and app-based workflows.

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Unclear Outlook For Office Printing

Around North America, printing in offices has ground to a halt as countless businesses have shifted to work-from-home. Regardless of how the situation evolves, average monthly print volumes for 2020 will be down, because "that equipment in the office is not being used," Kmetz said. "And at home, you're just not going to print as much as you might when you're in the office."

While the timeline for returning to the office is uncertain, the print industry may need to brace itself for lingering changes in the amount of office printing that takes place. The shift to work-from-home may prompt many workers to get more comfortable with viewing information on a monitor that they previously would have printed out, Kmetz said.

"What I wonder about is, are we going to materially change how work gets done going forward—and move more toward the use of technology versus the use of printing output on paper?" Kmetz said. "The shutdown period that we're going through may teach us—may teach companies, may teach employees—that there's a new way to work, and we're accelerating that now."

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