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Kaseya’s Fred Voccola Answers 10 Questions About MSPs In 2020

“Just because we’re ahead doesn’t mean we’re sitting on our butts. We need to continue to innovate. Innovate doesn’t mean ‘Just build cool products.’ Innovate means make Kaseya easier to do business with. Make Kaseya more financially appealing for our customers. Asking ourselves, ‘What can Kaseya do to make sure a Kaseya MSP is growing faster than the market?” Kaseya CEO Fred Voccola says.

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“We are so damn lucky to be sitting in this industry”

Kaseya CEO Fred Voccola expects 2020 to be an explosive year for MSP revenue growth, with small-to-medium size end-customers now embarking on the same digital transformations that has driven a huge technology spend in the enterprise space over the previous decade.

“We are so damn lucky to be sitting in this industry at this time. Show me an industry that is growing at 20 to 30 percent a year that is as large as ours? This is happening globally,” Voccola told CRN. “We see it in Europe. We see it in Asia. We’re starting to see it in Latin America. Small businesses are making up a larger and larger percentage of GDP. What allows them to compete is technology. They don’t have enough size to have an internal IT department. They use an MSP. Technology needs are getting more and more sophisticated. The MSPs have to answer that in order to compete.”

Voccola shared his 2020 vision with CRN recently, outlining how and where his company plans to grow this year, and what the market looks like for the MSPs who use his products. With both RMM tools and their MSP users under constant attack by cyber criminals, the area that is gaining the most ground at Kaseya is security and compliance, Voccola said.

“Overall, IT spend is shooting up big time among the customers of our partners. The area we see the most growth are security and compliance,” he said. “The MSPs are doing a really good job of telling their customers, ‘It’s not a matter of if. It is a matter of when you will get hit by ransomware.’ That’s what we’re seeing and I think it’s going to continue.”

While security is always top of mind, he said, partner education, better partner communication, and making Kaseya easier to do business with are his goals for the rest of the year.

“I think we’re four years ahead (of the competition),” he said. “I think the math proves it. Just because we’re ahead doesn’t mean we’re sitting on our butts. We need to continue to innovate. Innovate doesn’t mean ‘Just build cool products.’ Innovate means make Kaseya easier to do business with. Make Kaseya more financially appealing for our customers. Asking ourselves, ‘What can Kaseya do to make sure a Kaseya MSP is growing faster than the market? Has better profit or EBIDTA margins than the market? That is what our goal is.”

 
 
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