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A Year In The Cisco Channel: 10 Key Events

The Cisco channel never lacks drama or intensity, and as Cisco partners prepare to convene in New Orleans next week for Cisco's annual Partner Summit, they'll have a lot on their minds. Here's a look back at major events in the Cisco channel since the last Partner Summit.

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April 2010: HP Who?



While Cisco throughout 2009 turned up the competitive rhetoric in its emerging rivalry with HP -- and made a big show of cutting HP as a reseller/integrator from its partner program in early 2010 -- mentioning HP to a Cisco executive at the 2010 Partner Summit earned you not competitive bating, but a blank stare. Cisco's top channel brass only made glancing reference to HP throughout the event, with the party line being "we focus on market transitions, not competitors."

Since then, it's been more HP, not Cisco, aggressively calling out its networking and data center rival, although Team Cisco, from Chambers on down, hasn't been above a few good-natured digs.

 
 
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