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Avaya CTO: 'We Scale Much Better' Than Microsoft Skype For Business

Mark Haranas

What is Avaya doing on the UC-as-a-Service front to help drive partner growth?

We are a channel-driven company and that's not going to change even in the cloud world. [With] cloud, there is not a one-size-fits-all approach -- this is where we also differentiate [our business] from Cisco and Microsoft. So we have several cloud models. We have models which are with service providers where we build a platform with them and then they manage and operate the service. We have licensing or pay as you go, subscriptions -- that’s one model.

The second model is, our Customer Engagement OnAvaya recently became available with the underlying platform being Google, powered by Google Cloud Platform. That is a midmarket contact center solution, which is fairly unique. We run that multi-stance, multi-tenant platform for customers, but it's sold by partners. As a partner, you could go to the partner portal to deliver that to customers.

 
Mark Haranas

Mark Haranas is an assistant news editor and longtime journalist now covering cloud, multicloud, software, SaaS and channel partners at CRN. He speaks with world-renown CEOs and IT experts as well as covering breaking news and live events while also managing several CRN reporters. He can be reached at mharanas@thechannelcompany.com.

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