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CloudGenix CEO Blasts Cisco And Riverbed's SD-WAN Solution; Says WAN Optimization Market Is 'Dead'

CloudGenix CEO Kumar Ramachandran sounds off on Cisco, Riverbed and other SD-WAN competitors and while touting his company's new 'iWANT CloudGenix Challenge' roadshow, which targets Cisco partners and customers.

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Kumar Sounds Off On Cisco, Riverbed, SD-WAN Market

Cisco and Riverbed's attempts at creating innovative and channel-friendly SD-WAN solutions fail in comparison to startup CloudGenix, according to Kumar Ramachandran, CEO of CloudGenix and a former top engineer at Cisco.

"The reason why Cisco Gold partners are flocking to us is because they find when they go to their customers and try to deploy [Cisco's SD-WAN solution] IWAN, it's very complex and often times are in danger in losing the customers' trust," said Ramachandran, in an interview with CRN. "What CloudGenix has done for the first time in 30 to 40 years of the networking industry, is we eliminated the need for routing protocols and routers."

Ramachandran also talks about the 'CloudGenix Versus Cisco Challenge' as well as why Riverbed acquiring Ocedo wasn't a smart SD-WAN decision. "We have a number of customers that when they deploy CloudGenix, part of the value proposition is they hit the 'Kill Button' on their Riverbed devices," he said.

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