CRN Exclusive: Cisco Launches 3 New Certifications And Training Programs For Partners

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New Business Architecture Certifications

Cisco is unleashing a new round of certifications and training for the channel, designed to accelerate digital transformation for customers and stickiness for partners. 

"There are huge sales opportunities that partners are missing out on every day if they're not ready to help a customer transform their business," said Tejas Vashi, senior director of product strategy and marketing for Cisco Services, in an interview with CRN. "We're really going to start moving all of our partners towards this business architecture of certifications … This is solving the bigger picture of customers wanting to achieve a business goal and tying it to the technology regardless of what the product is."

The three new certifications are all tied together with each cert representing a skill level: Analyst, Specialist and Practitioner. Cisco is also ending its Business Value certification program. Here's everything that partners need to know.

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