The Acquisitions Should Open Up New Verticals For Many Partners
The addition of networking products from Avaya, Zebra and Brocade means that Extreme is now a stronger player in a number of verticals, such as federal government and retail, according to Extreme executives and partners. Both Avaya and Brocade have a major presence in the federal space, which should be an "absolutely huge" opportunity for partners, Extreme Chief Marketing Officer Norman Rice told CRN in an interview. In federal, "we never had a formidable portfolio for a partner to engage with Extreme" until now, Rice said.
Meanwhile, Huff said Extreme's WiNG access points are a terrific fit for the retail segment, and his firm is now aiming to do more business in retail. "It gives us the opportunity to really grow our revenues organically within our client base," he said.