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Advanced Computer Concepts President On Navigating 'Complex' Vendor Relationships And The Huge Opportunity In Networking

Advanced Computer Concepts President Reza Zarafshar spoke about where his firm is looking to expand in 2018 and what sort of obstacles he faces in running a small solution provider.

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On The Record

At McLean, Va.-based Advanced Computer Concepts (ACC), No. 128 on CRN's Solution Provider 500, President Reza Zarafshar said his company is fired up to continue its pursuit of the networking solutions market this year. "Demand for data and the amount of the data that we need to run through our pipes is not going down," Zarafshar said. "And that in itself requires constant re-engineering of certain networks." The bullish stance on networking comes even as ACC, a Cisco Gold partner and CRN Triple Crown winner, remains in a research phase on software-defined networking, he said.

In an interview with CRN, Zarafshar discussed where ACC is looking to add vendor partnerships, what the 50-person firm seeks in a channel program and why navigating relationships with vendors is often the "hardest thing" about running a solution provider company.

What follows is a portion of Zarafshar's recent conversation with CRN.

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